AutoTrader.com - Managing Smarter Project

This project entailed producing more than 10 High Definition videos for the company's managerial training program. We spent a day at the AutoTrader.com headquarters filming interviews with all of the C-level executivesa as well as the top line mangagment. Everyone of them were great to work with and were all
very photogenic it turns out. They were very passionate about the message they had to share with ATC associates and the amazing workplace they share.


We took the footage from the shoot and turned it over to our Master of MoGraph to create some very wonderful segments to accentuate the training program for
class participants. We were also charged with coming up with a great intro to get the class started out right. Through collaberation with ATC folks we came up
with this video.